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INSIGHTS

Latest news and views from Blurred​

Work: The Future Of Taste report, for Oatly

Something Team Oatly has been beavering away at for a few months: Oatly’s first-ever Future of Taste Report, exploring the trends that will be shaping food, coffee and beverage culture in the coming years. From exotic ingredients like ube, pandan and…

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Brands: beware ‘pink pill’ social trends

Brianne Riewer, Junior Consultant, explores “pink pill” trends on social media and how brands should engage. Earlier this year, Adolescence sparked widespread conversations about the influence of ‘red-pill ideology’ and toxic masculinity on young men. Though the focus on boys is…

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Agri-Tech, climate resilience and corporate storytelling

Anisha Vikram Shah, Senior Consulting Director, explores why this can be a strong storytelling moment for the UK’s agri-tech and wider food system businesses. The blog below forms part of our Sustainability 3.0 series of insights and perspectives on sustainability and impact…

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