ESG
Food companies – don’t put farmers last (and other learnings from the Stockholm Food Forum)
Principal Consultant Malini Bhargav reports back from the Stockholm Food Forum and the launch of the latest EAT-Lancet Commission report. Over 700 attendees descended on the Stockholm for the launch of the 2025 EAT-Lancet Commission report – 6 years after the landmark…
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Reframing ESG: How ‘ESD’ Sharpens the Story
Stefan Colligan, Principal Consultant, asks whether “ESD” might be a more practical framework for sustainability communicators than ESG. This blog forms part of our Sustainability 3.0 series of insights and perspectives on sustainability and impact comms in a time of upheaval…
View Post Sustainability 3.0: The Pragmatic Reset
The blog below forms an introduction to what will be an informal series of opinion and insight over the coming weeks around what we’re calling ‘Sustainability 3.0’, a new and necessary era of pragmatic sustainability action and communication. The sustainability movement…
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Work: sustainability reporting for Testa Homes
We’re proud to have worked with Testa Homes, a Blackstone business, on its inaugural ESG Report. The website is here. And the report itself can be read here. Months and months in the making, and it’s great to see this piece…
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“I work in sustainability comms. How the hell do I do my job amidst a confusing, Trumpian culture war?”
By Stuart Lambert, co-founder We recently held an IRL event discussing this topic. Amazingly, 200 people turned up – corporate affairs directors, heads of comms, sustainability comms professionals, social impact leads, brand marketers. It was the most popular event we’ve put…
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Corporate sustainability is evolving. This demands a new roadmap for sustainability communications in 2025
By Anisha Vikram Shah, Senior Consulting Director 2024 was a turning point: the world topped 1.5°C of warming, biodiversity losses hit alarming levels, and major international negotiations failed to deliver outcomes. At the same time, anti-ESG sentiment and the ‘war on…
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From reducing harm to doing good: why it is positive impact that truly sets leaders apart
Founding Partner Stuart Lambert argues that we need to adopt the rigour of ESG in the Purpose space if companies are to reconcile sustainability, commerciality and comms, and launches Blurred's Anchor Goal concept and TRUE methodology for codifying a credible, quantifiable…
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The two ESG trends that will most affect communicators in 2024
Senior Partner Matt Peacock examines two emerging ESG trends that are going to affect the way companies and brands communicate and address reputational risk this year and beyond: the weaponisation of DEI, and the convergence of extreme weather impacts with…
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The madness of shale
Senior Partner Matt Peacock gives his perspective on the plausibility of a UK shale gas industry: “Of all of the many UK Government policy missteps I’ve encountered during my career, the notion that the UK could ever develop a functional…
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